Business
Practical guides for building, growing, and scaling your beauty business. From choosing the right manufacturer to pricing, marketing, tools, and long term customer growth.
Trends
+ Skincare + Ingredients + Hair Care + Clean Beauty + Science
+ Skincare + Ingredients + Hair Care + Clean Beauty + Science
Private label
What we are reading this week
Start your beauty brand now
Dropshipping
Skincare Email Marketing: A Guide for Beauty Brands
The essentials of skincare email marketing for beauty brands. This guide covers how to build a list, create a strategy, and personalize your content to drive sales, build trust, and boost brand loyalty.
Live Commerce for Beauty Brands
Learn how live commerce can transform your business by increasing sales, building community, and creating real-time connections with customers.
7 Myths About Starting a Beauty Business
Tired of myths holding you back? This guide debunks common misconceptions about starting a beauty business, from budget and education to marketing and product launches. Learn how to turn your vision into a successful brand.
Black Friday Preparation Checklist for Skincare Brands 2025
Prepare your skincare brand for BFCM 2025. This Black Friday checklist provides actionable strategies, from marketing and store setup to boosting AOV with bundles, ensuring your business thrives during the holiday season.
Best Shopify Bundle Apps for Beauty Businesses
Discover the best Shopify bundle apps to boost sales and increase AOV. Learn how product bundles improve customer experience and find top apps like Vitals, Bundler, and others.
State of Beauty: What Brands Must Know
Actionable takeaways from the BoF-McKinsey "State of Fashion: Beauty" to strategically grow your beauty brand in 2025 and beyond. Insights on consumer value, evolving marketing, dynamic channels, and critical product & packaging trends.
The Best Shopify Themes for Beauty Products
Building a new Shopify store for your beauty brand? Discover the perfect theme to make a lasting first impression with essential features like stunning visual design, product-focused layouts, and mobile optimization.
How to Start a Dropshipping Business in 7 Easy Steps
How To Start Your Skincare Dropshipping Business In 7 Easy Steps