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Beauty Design & Branding: Top Trends to Watch in 2025
Beauty branding is having a moment. Bold typography, tactile packaging, a return to maximalism, and more. Today’s beauty brands are ditching the generic and leaning into personality.
Want your brand to turn heads and stay memorable? These are the trends to watch (and use).
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Business
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Packaging
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Formulas
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Design
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Meet the Team
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Kristaps Birmanis
Chief Growth Officer
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Ksenia Kumachova
Training Manager & Lecturer | Pharmacist (MSc. Pharm.)
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Anete Vabule
Chief Executive Officer