Business
Practical guides for building, growing, and scaling your beauty business. From choosing the right manufacturer to pricing, marketing, tools, and long term customer growth.
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+ Skincare + Ingredients + Hair Care + Clean Beauty + Science
+ Skincare + Ingredients + Hair Care + Clean Beauty + Science
Private label
What we are reading this week
Start your beauty brand now
Dropshipping
New and Exciting Skincare Startups
Inspiring stories from skincare startups! Learn how to grow your brand by focusing on technology, niche markets, and authentic customer connection.
Beyond the beauty business with Selfnamed’s CEO
Anete Vabule, Selfnamed's co-founder, shares her journey and insights on building a successful beauty brand. Learn about trends, challenges, and the power of authenticity in the modern beauty industry.
7 Myths About Starting a Beauty Business
Tired of myths holding you back? This guide debunks common misconceptions about starting a beauty business, from budget and education to marketing and product launches. Learn how to turn your vision into a successful brand.
Top media outlets every beauty brand should follow
Stay ahead in the fast-paced beauty industry. This guide provides a curated list of top media outlets and LinkedIn voices for skincare entrepreneurs, offering insights on market trends, SEO, marketing, and business strategy to help your brand grow.
How to Start a Skincare Brand as an Influencer
Learn how to start a skincare brand as an influencer. Leverage your audience, master branding, and choose the right products. Get a step-by-step guide to launch your beauty business.
Black Friday Preparation Checklist for Skincare Brands 2025
Prepare your skincare brand for BFCM 2025. This Black Friday checklist provides actionable strategies, from marketing and store setup to boosting AOV with bundles, ensuring your business thrives during the holiday season.
Best Shopify Bundle Apps for Beauty Businesses
Discover the best Shopify bundle apps to boost sales and increase AOV. Learn how product bundles improve customer experience and find top apps like Vitals, Bundler, and others.
How to Price Skincare Products: A Step-by-Step Guide
Finding the perfect price for your skincare products is a delicate balance. Our step-by-step guide walks you through the essentials, from understanding your costs to choosing the right pricing strategy, so you can maximize profits and ensure your brand's success.
State of Beauty: What Brands Must Know
Actionable takeaways from the BoF-McKinsey "State of Fashion: Beauty" to strategically grow your beauty brand in 2025 and beyond. Insights on consumer value, evolving marketing, dynamic channels, and critical product & packaging trends.
Best Private Label Products for Salons
Discover how to boost revenue, deepen client trust, and stand out in a crowded market by offering your own custom skincare and haircare lines. Learn why private label is the smart choice for salon success.
The Best Shopify Themes for Beauty Products
Building a new Shopify store for your beauty brand? Discover the perfect theme to make a lasting first impression with essential features like stunning visual design, product-focused layouts, and mobile optimization.