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Beauty Design & Branding: Top Trends to Watch in 2025
Beauty branding is having a moment. Bold typography, tactile packaging, a return to maximalism, and more. Today’s beauty brands are ditching the generic and leaning into personality.
Want your brand to turn heads and stay memorable? These are the trends to watch (and use).
What we ❤️ to speak about
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What we ❤️ to speak about +
Learn how to build and grow your skincare brand with expert guides, tutorials, and business tips.
Explore trending packaging designs and branding ideas to elevate your skincare line.
Get practical tools and strategies to launch, run, and scale your online skincare store.
Skincare
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Business
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Packaging
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Formulas
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Design
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Skincare + Business + Packaging + Formulas + Design +
Best Skincare Dropshipping Products for Growing Your Beauty Business
Start and grow your skincare dropshipping business! Learn why skincare is the best dropshipping niche and what products to sell to build a profitable and loyal customer base.
What Is Keratin and Why It Belongs in Your Haircare Product Line
Keratin is a powerful ingredient that sells because it works. This guide breaks down what keratin is, what it does for hair, and how offering keratin-based private label products can build client trust and naturally grow your business.
How to Choose the Right Skincare Ingredients
The key to a successful skincare line lies in its ingredients. Learn how to matching active ingredients to specific concerns so you can build an effective and trustworthy product line
Best Private Label Products for Salons
Discover how to boost revenue, deepen client trust, and stand out in a crowded market by offering your own custom skincare and haircare lines. Learn why private label is the smart choice for salon success.
How to Select Products for Your Skincare Line
Selfnamed Skincare Academy: Product Selection With Ksenia Kumachova
Mineral vs. Chemical Sunscreen: Which One Should You Choose?
What is mineral sunscreen for face?
Sunscreen: A Crucial Step In Your Daily Skincare Routine
Sunscreen: A Crucial Step In Your Daily Skincare Routine
Skincare E-Commerce Marketing Calendar 2025
Skincare e-Commerce Marketing Calendar 2025
How To Get Product Reviews For Your Skincare Business
How To Get Product Reviews For Your Skincare Business
The Power Of Glycolic Acid In Skincare
The Power Of Glycolic Acid In Skincare
Product Collection Boxes And How To Market Them
Product Collection Boxes And How To Market Them
Everything You Need To Know About Skincare Product Compliance And Certification
Everything You Need To Know About Skincare Product Compliance And Certification
Your Guide To Skin Hydration
Your Guide To Skin Hydration
A Guide To Taking Care Of The Delicate Skin Around The Eyes
A Guide To Taking Care Of The Delicate Skin Around The Eyes
Serums vs Oils: When And How To Use Each
Serums vs Oils: When And How To Use Each
10 Celebrity Owned Skincare Brands For Your Inspiration
10 Celebrity Owned Skincare Brands For Your Inspiration
The Ultimate Guide To 4 Main Skin Types
The Ultimate Guide To 4 Main Skin Types
How To Earn Money With Selfnamed
How To Earn Money With Sefnamed
Your Guide To Selfnamed Sample Sets
Your Guide To Selfnamed Sample Sets
Women's Day: 7 Ideas How To Boost Your Sales
7 Women's Day Marketing Ideas For Your Skincare Brand
Free Video Tutorials On How To Start & Grow Your Skincare Business
Discover step-by-step video guides on product selection, branding, and how to dropship your own white-label skincare line. Learn from industry experts and build your business with confidence.
Meet the Team
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Kristaps Birmanis
Chief Growth Officer
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Ksenia Kumachova
Training Manager & Lecturer | Pharmacist (MSc. Pharm.)
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Anete Vabule
Chief Executive Officer